It's finally countdown time...Style Equation Magazine Launches on 09/02/13! I'm so excited for you all to see what's been happening behind the scenes as we gear up for the launch. I'm an Assistant Editor and writer for SE, and in our premiere issue, "Tribute to Style", you're gonna see the work of local talent that we all know and love, mixed in with some surprises and unique elements of fashion that the Bay Area is famous for. Welcome to Style Equation! #rubyenvy

Hellen van Rees' Fall/Winter 2013

Incredible avant garde textile designs from Hellen van Rees' Fall/Winter 2013 collection!